Publicity and Marketing Discounts

You’ve written a great new book, but how do you get it to stand out in the flood of new publications coming out every week? Maybe MWA can help. Marketing and publicity are complex, amorphous things, and frankly they are a little frightening. It’s essential to get your work known, but it can be a huge time suck and energy drain. If it’s done poorly, it could even do damage to your book release. To help address your publicity needs, MWA has gathered some of the leading experts in publicity, marketing, and social media positioning to take that burden off your shoulders. As an exclusive member benefit, these publicity experts are offering a discount to you.

Julia Borcherts
Julia Publicity
website: https://juliapublicity.com/
e-mail address: julia@juliapublicity.com
Description of services: Julia Publicity offers comprehensive publicity and marketing services for authors at every point in their writing career. We specialize in full publicity campaigns working with the author months before release in a carefully considered and customized approach supported by three foundational pillars: traditional media (print, broadcast/podcast and digital), marketing and social media, and events/community outreach. Julia Publicity also offer a more prescriptive approach allowing authors to tailor and manage their own publicity or marketing needs. This budget-friendly self-directed D.I.Y. plan targets the areas the author or publisher want to focus on to launch their book on the right trajectory.
Julia Borcherts is a book publicist with more than a decade of experience in the industry who has created and delivered career-building campaigns for debut, midlist and bestselling authors, as well as single titles for several Big 5 publishing houses and season catalogues for many independent, university and start-up publishers.
Discount for MWA members: 10% discount for MWA members.

Magen Mintchev
Social With Magen
website: http://www.socialwithmagen.com/
e-mail address: magen@socialwithmagen.com
Description of services: A 3-month social media strategy helps authors develop a sustainable and authentic approach to social media. The work is tailored to each writer’s goals, audience, and platform preferences, with Instagram often serving as the primary focus and guidance extending to other platforms when helpful. The goal is to build a clear, manageable system for showing up online and connecting with readers over time. This engagement focuses on strategy, positioning, and content frameworks rather than social media management or done-for-you content creation.
Discount for MWA members: 20% discount off my regular rate.

Meryl Moss
Meryl Moss Media
website: https://www.merylmossmedia.com/
e-mail: meryl@merylmossmedia.com
Description of services: Every campaign is strategically tailored to the subject matter and the author’s unique credentials, ensuring the story lands with the right audience at the right moment. Success doesn’t come from a single tactic — success is built from an integrated ecosystem that works in sync. We partner closely with our authors to define and target their ideal readership, then execute a layered publicity strategy that goes both deep and wide. Our media outreach spans industry and genre outlets, national and regional publications, short- and long-lead press, as well as radio, television, and digital platforms.
Beyond traditional media, we build and amplify your digital footprint through social media platform development, targeted online promotion, influencer partnerships, and high-impact campaigns designed to generate buzz, credibility, and sustained visibility. The result is a cohesive, high-energy campaign that positions your book — and you — for maximum exposure and long-term growth.
Discount for MWA members: Meryl Moss is offering a 10% discount to MWA members.

BookTrib
website: https://booktrib.com/
e-mail: meryl@booktrib.com
Description of services: BookTrib founder, Meryl Moss, brings her three decades of marketing and publicity experience to a landscape where traditional literary media coverage is shrinking. BookTrib more than replaces the lost traditional media coverage, it connects authors with thousands of readers and influencers to increase an author’s visibility through an individualized approach, tailored to the author’s goals. Program options include book reviews, television and focused print media coverage, social media starter programs, dedicated book club interaction, advertising, books-to-screen inserts to film and television decision makers, and more, to position the author and the book for success. Authors considering a BookTrib customized book publicity package are encouraged to connect with us to design the right approach to put the author and the book on track for maximum exposure.
Discount for MWA members: BookTrib offers a 10% discount for MWA members.